By Tim Kowols
It was another banner year for Door County as it saw direct tourism spending in the area increase by over $11 million dollars in 2017 to $358.7 million. Ranked seventh among the state’s 72 counties, it was the ninth year in a row Door County saw an increase, dating back to the creation of a room tax to help boost tourism marketing efforts. Jon Jarosh from the Door County Visitor Bureau says the numbers are especially impressive when you consider the small year-round population and being the only true seasonal destination in the state’s top ten.
The state of Wisconsin released its tourism spending figures on Friday, showing tourists spending 12.7 billion last year, an increase of 3.2 percent. Kewaunee County saw an increase of over 13 percent in direct tourism spending, totaling around $20 million.