By David Meyer
Between the hubbub of Black Friday and Cyber Monday there is a day dubbed Small Business Saturday, but don’t let the name fool you. Lara Baker, manager of Door County Kids in Egg Harbor, discusses why Small Business Saturday is so important.
And Baker has a unique view of the big box versus small business experience because she worked at Shopko for 15 years before venturing into Door County Kids.
American Express launched Small Business Saturday in 2010 and the day (two days after Thanksgiving) became officially recognized by the United States government in 2011.